Answer.
Automate.
Grow.
BASAWE sets up and runs AI for small and growing businesses: an AI receptionist that answers every call, automations that connect your tools and handle the paperwork, websites that book customers, and monthly support so it all keeps working.
What we do
Pick one thing, or let us run all of it. Everything is built on the tools you already use, and you approve it before it goes live.
AI receptionist
Answers every call in your business's name, 24/7, and books the appointment, job or consultation.
- _Calls & after hours
- _Web leads called in <1 min
- _Hands off to a person
Automations & integrations
Connect the tools you already pay for, so information moves on its own. No more copying between apps.
- _CRM, booking & accounting
- _Email, forms & spreadsheets
- _Custom integrations & APIs
Document processing
Invoices, intake forms, contracts and receipts read by AI, with the key details pulled out and filed where they belong.
- _Data extraction
- _Sorting, filing & storage
- _Summaries & flags
AI assistants
An assistant that knows your prices, policies and procedures, for your team or for customers on your website.
- _Answers your team's questions
- _Website chat
- _Drafts emails & quotes
Websites
Design, build and hosting of fast mobile sites with online booking, connected to everything else.
- _Design & build
- _Hosting & updates
- _Online booking
Reporting
Calls, bookings, leads and revenue in one place, with a weekly summary in your inbox.
- _Live dashboards
- _Weekly summaries
- _Where your leads come from
AI training
Hands-on sessions so your team uses ChatGPT and other AI tools well, and safely, in their daily work.
- _Team workshops
- _Ready-made prompts for your work
- _Safe-use guidelines
Monthly support
We keep everything running, fix what breaks, and add the next automation as you grow. One monthly plan.
- _Monitoring & fixes
- _New automations
- _A real person to call
Missed calls
are missed
revenue.
It's the fastest win, because the math is simple. You're on a job, with a client, or in a meeting. The phone rings out, and the caller tries the next business on Google.
Calls go unanswered
About 6 in 10 calls to small businesses are never picked up.
Never call back
Around 85% of people who reach voicemail don't try again. They call a competitor.
Calls beat forms
A phone call converts 10 to 15 times better than a web form. Every unanswered call is your best lead.
Even law firms
A study of over a million business calls found law firms miss about 28% of theirs.
No heat.
7:42 PM.
HVAC, plumbing, electrical, roofing. The phone rings while you're on a job, and emergency callers go with whoever answers first. The AI works out what the customer needs and how urgent it is, books the job into ServiceTitan, Jobber or Housecall Pro, and sends emergencies straight to your on-call tech. After the job, the same system can turn tech notes into an invoice and ask the customer for a review.
Invoice in.
Books done.
Any business with an inbox. Invoices, receipts and orders arrive by email. AI reads them, enters them into QuickBooks or your spreadsheet, saves the file, and asks you to approve anything unusual. The same idea works for quotes, new-customer forms, onboarding and follow-ups: the rules are yours, the typing isn't.
14 pages.
One summary.
Personal injury, family, criminal defense, immigration, estate planning. AI intake answers new-client calls 24/7 and books the consultation. Then document processing reads the intake packet, medical records or police report, pulls out the key facts, and files them in Clio, MyCase or Lawmatics for an attorney to review. It never gives legal advice.
Booked
mid-color.
Salons, spas, lash and brow studios, med spas. When everyone is with a client, the phone rings out and the caller books down the street. The AI answers questions about prices, hours and services, books straight into Vagaro, Boulevard, GlossGenius, Square, Fresha or Mindbody, handles reschedules, texts reminders that cut no-shows, and brings back clients who haven't booked in a while.
How it
works
You approve everything
A 15-minute call
We find the one or two things costing you the most time or money right now: missed calls, paperwork, double entry, or something else.
We build it in your tools
Set up in your name and connected to the software you already use. You see it working and approve it before it goes live.
We keep it running
Monthly support: we monitor it, fix what breaks, and add the next automation when you're ready.
Why
BASAWE
St. Louis, Missouri
Team for all of it
Calls, automations, documents, websites and support from one place. One call when something needs to change.
New apps to learn
We build on the software you already use. Your team keeps working the way it does, minus the busywork.
Always on
Calls answered, leads followed up and paperwork processed on nights and weekends too.
Enterprise engineering
BASAWE is a US company in St. Louis, Missouri, that also builds AI and data systems for large enterprises. Small businesses get the same engineering. basawe.com
Questions
What can you automate?
Anything repetitive that follows rules: answering and routing calls, following up leads, data entry between apps, reading documents, reminders, reports. On the first call we pick the one that saves you the most.
Do you only work with these industries?
No. Home services, salons and law firms are where we see the fastest wins, but we work with small and mid-sized businesses of every kind.
What software do you work with?
Field service: ServiceTitan, Jobber, Housecall Pro. Salons and spas: Vagaro, Boulevard, GlossGenius, Square Appointments, Fresha, Mindbody. Legal: Clio, MyCase, Lawmatics. Plus QuickBooks, Google Workspace, Microsoft 365 and most tools with an API. Using something else? Ask us on the call.
Will the AI receptionist sound like a robot?
It answers in your business's name, with your greeting, services, prices and hours. It transfers to a person whenever a caller asks, and you hear how it handles calls and approve it before it goes live. Your phone number stays the same.
What about our data?
We build on your own accounts wherever we can, give each automation only the access it needs, and don't use your data to train AI models.
What does it cost?
Projects are quoted up front. Ongoing work and support is a monthly plan. We give you a number after a 15-minute call, once we know what you need.
We don't have a website.
We build one: a fast mobile site with online booking, hosted and kept up to date by us, and connected to the same system that answers your calls.
Find your
biggest
// time-saver.
Book 15 minutes with Edin Campara, BASAWE's founder. We'll find the one or two things costing you the most time or money, and tell you honestly whether we can help. No prep needed.